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随着Twitter的日益增长，过去几个月在许多方面的努力，Twitter决定扩展他们管理Twitter使用的核心准则的服务条款也并不为奇。今天，该公司就此变更在他们的博客上发表宣告。
新的服务条款涵盖的范围远比老版本广，并且更加具体详细，不但提到隐私问题，还包括了所有权、垃圾信息、权利以及链接。该微博客公司称由于他们更好地理解了用户的使用Twitter的方式，更新服务条款也是为了更好地实现用户的需求。
尽管里头有很多变化，Twitter的创始人Biz Stone 强调服务条款的变更主要体现在下面四个方面：
广告 — 在新的条款中，我们打开了广告的大门，就像我们之前说过的一样，我们更愿意保持这个选择权。
所有权（版权）— Twitter可以“使用、复制、改写、改进、调整、修改、发布、传播、展示和分发” 你的tweets的，因为我们的文化就是如此，不过你的tweets仍属于你的。
APIs — Twitter平台上的应用如雨后春笋一般涌现出来，给我们这个平台增添了不少价值。Twitter用户需同意我们通过应用来增强我们的内容，我们也正在准备一些应用的使用指南来帮助Twitter用户。
垃圾信息 — 根据我们这些时间以来经营的规则，滥用垃圾信息的行为和垃圾信息在这些条款中我们也都有谈到。
新的服务条款共有15个部分，其中包括Twitter上潜在的一些问题，如隐私问题以及版权问题。这种变化及此次宣告或许是为避免遭受二月份Facebook服务条款惨败类似的问题，而采取的一个必要的措施，这应该是一大进步。
我们最关心的两个问题应该是广告和对tweets的所有权。这次的服务条款似乎是Twitter平台上广告的一个开始。至少，它也明确表明广告确实已经开放了，这终究是一个重大的潜在收入来源。
关于tweet的所有权: 听到说所有权属于我们的当然很高兴了。
附原文：Twitter Changes TOS, Opens the Door for Ads
With Twitter growing so dramatically and in so many directions over the last few months, it’s probably no surprise that they have decided to expand their Terms of Service – the core rules that govern the use of Twitter. The company announced the changes today in a detailed blog post.The new TOS, which is far more expansive and specific than the old one, not only addresses privacy concerns, but ownership, spam, rights, and links. The microblogging company said that, now that they better understand how users utilize TwitterTwitter
, they can update the TOS to match.
While there are many changes, Twitter co-founder Biz Stone highlighted four key areas in where they updated the TOS:
“Advertising—In the Terms, we leave the door open for advertising. We’d like to keep our options open as we’ve said before.
Ownership—Twitter is allowed to “use, copy, reproduce, process, adapt, modify, publish, transmit, display and distribute” your tweets because that’s what we do. However, they are your tweets and they belong to you.
APIs—The apps that have grown around the Twitter platform are flourishing and adding value to the ecosystem. You authorize us to make content available via our APIs. We’re also working on guidelines for use of the API.
SPAM—Abusive behavior and spam is also outlined in these terms according to the rules we’ve been operating under for some time.”
The new TOS has 15 sections which better encompasses potential issues on Twitter like privacy and ownership. This change, as well as the announcement, was probably a necessary move to avoid the Facebook Terms of Service fiasco that occurred back in February.
The two things that strike us though are the discussion of ads and that you own your tweets. This TOS seems to be a starting point for adding advertising to the Twitter platform. At the very least, it clearly says the option is open. It is a major potential source of revenue, after all.
On tweet ownership: we’re glad to hear that they are ours. We worked hard to make all of those witty 140 character remarks, after all.